برخي از دوستان شركت كننده در همايش اطلاع رساني همدان از من خواستند كه كتاب خوب "باباي دارا و باباي ندار" خدمتشان معرفي كنم. اين كتاب براي تمام كساني كه ميخواهند كسب و كار جديدي را آغاز نمايند و يا علاقمند ايجاد تحول در كار خود هستند بسيار مفيد است. متن كتاب با انگليسي بسيار ساده اي به مبحث كسب و كار پرداخته است و اسم انگليسي آن Rich Dad , Poor Dad  ميباشد. كتاب با شعار Don’t Work For Money! سعي در بر ملا كردن اسرار دنياي پر راز و رمز كسب و كار است. حجم كتاب 413 كيلوبايت در فرمت PDF و 130 صفحه ميباشد. لطفا براي كسب اطلاعات بيشتر و دانلود آن ادامه متن را مطالعه فرمائيد. پيشاپيش از زحمات دوست خوبم جناب آقاي مهندس قاسمي كه چون گذشته بيدريغ راهنمائيمان ميكنند سپاسگذاريم.

Negotiate in English

1. alternatives - any other choices a person or group has, rather then agreeing with the other person or group
Example: "We can ask them to do A if we do B, but they have many alternatives."

2. arbitration - when a neutral person or group comes in to settle a disagreement
Example: "If we can’t agree by midnight tomorrow, this case will go to arbitration."

Business English Vocabulary

advertising - show your products to customers through radio, television or newspapers
"What is the best way for us to advertise our product?"

afford - able to buy, have enough money to buy
"Television is the best advertising, but the most expensive. Can we afford it?"

agenda - a detailed plan for a meeting.
"The first item on our agenda is advertising."

Business English Expressions

1. 800 pound gorilla - the biggest, most powerful group or company
Example: "If we follow our plan to make this new software, we’re going to have a lot of competition, including from the 800 pound gorilla, Microsoft."

2. (a rising tide that) lifts all boats - something that helps all people or all groups
Example: "We’re only number three, but the current economic growth will lift all boats, so we’re sure to make a profit this year."

3. an old hand - a person who has long experience, especially in one place
Example: "He can help us set up a company in Beijing. He’s been working in China for many years and speaks Chinese fluently. He’s an old China

hand."

20 عبارت كليدي ديگر در انگليسي بازرگاني

Business English Expressions

21. level playing field - equal conditions for all people or groups
Example: "The WTO agreement helps to level the playing field, which gives us the chance to compete anywhere in the world."

22. the lion’s share - the largest part
Example: "If we want the lion’s share of the profit, we’ll have to do the lion’s share of the work."

23. number crunching - analyze numbers
Example: "I’ll go back to my office and do some number crunching, then tell you the results tomorrow."

12 سوال مهم كه بايد از مشتريانتان بپرسيد. قابل استفاده براي تمام آناني كه با خريد و فروش و تجارت و بازرگاني سرو كار دارند.

The bible of all selling books!

Book Description
12 best question to ask your customer
Jim Meisenheimer

Want to earn more money?
Are you a sales people?
Want to increase your sale?
Want to have more fun?

English For Business Communication
14

لطفا براي دانلود اين كتاب به ادامه متن تشريف ببريد.

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لغات كاربردي كسب و كار و تجارت

Business Vocabulary in Use

اين كتاب از انتشارت كمبريج بوده و به لغات و اصطلاحاتي كه در زمينه بيزنس كاربرد دارند پرداخته است. جثه 3.57 مگابايتي آن 173 صفحه در قالب فايلهاي پي دي اف ميباشد.. لطفا براي دانلود اين كتاب به ادامه متن تشريف ببريد.

يك دوره كوتاه در رابطه با پرداختهاي بين المللي ، شرح انگليسي كتاب به قرار زير است.

A Short Course in International Payments

Product Description
If your international transactions involve the payment, receipt or transfer of money, this book will prove indispensable. Described in detail are the four primary payment methods: documentary letters of credit, documentary collections, pre-payment and credit transactions. Step by step instructions, accompanied by skillfully designed illustrations, are provided for both standard and special letters of credit, including revocable and irrevocable, confirmed and unconfirmed, back-to-back, deferred payment (usance), red clause, revolving, standby and transferable types.